revenue

Christoph Janz outlines five distinct strategies for building a $100M company, ranging from enterprise (elephants) to consumer (flies). He analyzes pricing models, customer acquisition, and go-to-market approaches to help founders identify their optimal growth path. A foundational read for SaaS entrepreneurs and startup operators.

This essay breaks down how predictable revenue models—especially SaaS—drive higher valuation multiples. Gurley introduces a revenue quality scorecard, making a strong case for why investors love subscriptions over transactional income. Essential for founders preparing for fundraising or long-term scaling.

Jayendra More explains the ad-supported business model, where products or services are free for users but monetized via advertising. He explores the trade-offs in product strategy and revenue predictability, making it a useful read for PMs building or analyzing media and content businesses.