Mina Mutafchieva

Medium

Mina Mutafchieva is a prolific writer specializing in Unit Economics, with 1 published resources covering topics like b2b-saas, strategy, customer-segmentation. Their work focuses on practical insights and actionable guidance for professionals in the analytics and data space.

1 Resources

1 Categories

Areas of Expertise

Unit Economics b2b-saas strategy customer-segmentation metrics

Unit Economics

Demystifying Unit Economics: A Deep Dive into Using UE as an Effective Tool

Unit Economics

Mina Mutafchieva explains how unit economics can serve as a diagnostic tool rather than just a reporting metric. She shows how to analyze customer cohorts, align spend with ROI, and avoid common pitfalls like cost-cutting without insight. Packed with real-world boardroom questions and frameworks.

Mina Mutafchieva May 25, 2025

b2b-saas strategy customer-segmentation metrics