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Making GTM actually work for teams (without breaking everything)

Original: 8 GTM Workflow & Security Features for Your Enterprise

May 26, 2025

1 min read

Guide

Intermediate

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8 Google Tag Manager Workflow and Security Features for Your Enterprise

Summary

Enterprise-grade GTM governance: roles, workspaces, approval queues, blacklists.

Who This Is For

Marketing Analysts

Technical Marketers

Marketing Ops

Key Takeaways

Set up user roles and permissions to control who can publish changes in GTM
Use environments and workspaces to safely test tags before going live
Enable 2-step verification to prevent unauthorized access to your container
Create tag blacklists and whitelists to block potentially harmful code from being deployed

Tools & Technologies

Google Tag Manager Two-factor authentication apps Google Analytics Tag blacklist/whitelist systems

Topics Covered

tag-management google-tag-manager security workflow

Ready to dive deeper?

Read Full Article on www.cardinalpath.com

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Topics

tag-management google-tag-manager security workflow