basics

This beginner-friendly post compares traditional browser-based tags to server-side proxies, using real-life diagrams and examples. It shows how server-side setups help recover lost cookie data in privacy-focused environments like Safari. A five-minute primer to get up to speed quickly.

This beginner-friendly article breaks down unit economics into intuitive concepts, using simple business examples from taco stands to SaaS. Bret Waters explains how cost per unit, contribution margin, and scale determine financial sustainability. Ideal for those new to business metrics.