Diving deep into Piwik Pro's privacy settings (and why they're confusing)

Original: Piwik Pro’s World of Privacy Modes

Lukas Oldenburg

June 2, 2025

13 min read

Tutorial

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Technology Foundations

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Summary

An overview of the various privacy modes and consent management features in Piwik Pro, a popular web analytics platform. Covers techniques for enabling session-only tracking and ensuring compliance with GDPR and CCPA regulations.

Who This Is For

Marketing Analysts

Technical Marketers

Developers

Key Takeaways

Learn how to implement Piwik Pro's 'Anonymous Tracking Mode' through Google Tag Manager for GDPR compliance
Understand the difference between Session ID (now Session Hash), Session Cookies, and Anonymous Mode - they're independent features
Set up session-only tracking using custom GTM variables and consent level detection
Discover what actually happens behind the scenes with tracking requests in different privacy modes

Tools & Technologies

Piwik Pro Analytics Google Tag Manager Piwik Pro Tag Manager (PPTM) JavaScript tracking code Consent management systems

Topics Covered

privacy compliance gdpr ccpa consent

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Topics

privacy compliance gdpr ccpa consent