When your successful experiments start biting you back
Original: The Hidden Cost of Successful Experiments
Sébastien MartinAssistant Professor of Operations
May 29, 2025
1 min read
Research
Intermediate
Summary
As companies innovate and introduce new products and features, the resulting complexity can make further growth more challenging. This article explores the hidden costs and scaling pitfalls associated with successful product experimentation.
Who This Is For
Product Managers
Business Analysts
Founders
Key Takeaways
- Learn why successful product experiments can create unexpected complexity that slows future innovation
- Understand the hidden operational costs that accumulate as you layer on new features and products
- Identify early warning signs that your experimentation process is becoming a scaling bottleneck
- Discover strategies to balance innovation velocity with manageable system complexity
Topics Covered
business-complexity innovation-traps product-experimentation scaling-challenges
Ready to dive deeper?
Read Full Article on insight.kellogg.northwestern.edu
